Excuses, excuses, excuses!

Do any of these sound familiar? “I’m broke.” “I have a mountain of debt.” “I’ve been ripped off.” “My partner just left me.” “I’m too busy.” “I have to hold down a job.” “I don’t have time.” “I don’t have the experience.” The internet marketing battlefield is awash with the corpses of excuse-riddled wannabes who…

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Stripe receives backing from VISA

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I’ve heard some good things about Stripe. Looks like PayPal had better watch out! (Pity about the mis-placed apostrophe in the headline but there you go…once a sub-editor, always a sub-editor) Source: Visa backs two Irish brother’s PayPal competitor driving it to $5bn valuation – Business Matters

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Video continues to grow in importance for online marketers

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Just in case you thought the whole’year of video marketing’ was a load of hype, here’s a great infographic which shows just how important video is. Source: Is Video the Future of Social Marketing? [INFOGRAPHIC] | Social Media Today

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Want to build your Facebook page ‘likes’?

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Here’s a website which provides information on how to improve your Facebook Fan Page and make it more useful and relevant for visitors. Increasing your ‘likes’ can help improve your brand awareness and marketing efforts.  Source: Fan Page Tips and Tricks

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Operation List Building

I’ve had a look at Trevor McHaffie’s new Operation List Building product and I’ve got to say it’s a great way for newbies to learn lots of useful stuff about how to build a mailing list and what a lot of the fancy terminology used in internet marketing actually means. As I used to say…

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Communicating with customers – a key success factor

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Communicate, communicate, communicate goes the mantra. We all know that good communication is key to business success (or success in any walk of life, really). Automated emails to keep in touch with customers and prospective customers can be a great way to build those all-important relationships. Jimmy Daly – whose inbox seems much more interesting…

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Using Video on Social Media

Everywhere you look these days, people are telling you that video is the new ‘magic formula’ for marketers. They say that using video is the way to gain increased interaction with your customers and potential customers. Indeed, social networks have moved to give greater priority to delivering video to their members. For example, Facebook has…

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The Mobile Revolution

Mobile devices are increasingly popular worldwide and Google is continuing to tweak its search algorithms to give more prominence to those websites which are ‘mobile friendly’ – that is, they can be easily viewed on smartphones and tablets. If you don’t have a mobile site, you should seriously consider one. For more information, visit: www.mobileloyalty.ninja…

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How to use Pay Per Click for your affiliate marketing business

PPC, or Pay Per Click, can be one of the best ways to get value for money from targeted internet advertising. A major driver towards PPC has been Google’s decision to limit analytics. Many marketers are increasingly noticing the words ‘not provided’ under many areas of their results. Paid search customers don’t have this sort…

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Tuesday Tantrum: Getting the message right

I don’t know about you, but my inbox is continually bombarded by emails from people I’ve never heard of, encouraging me to purchase some new piece of software or advice from their ‘friend’ Joe Bloggs (or whatever – no offense to any real-life Joe Bloggs). Not only is it astounding how many ‘friends’ these people…

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